EVE Online has been out since 2003 and since then has undergone upgrades, changes, and re-releases but is still going strong at 500,000 subscribers. Their latest video promotion "This is EVE" manages to promote the game in a new light.
Instead of focusing on features or doing a highlight reel of scripted moments, they concentrated on what makes the game great: its players. Unscripted actual conversation highlights a barrage of glorious space battles in a trailer that has been going strong since 2003 stand up to its next gen competition.
EVE Online offers a 14 Day Free Trial from their official website.
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